For call centers it is not only the financial potential of the customers that is of great significance. Purchasing patterns and consumer behavior also play an important part. Only with the relevant data can you carry out an effective target group analysis, in order to research buying and consumption patterns in specific regions. With the help of DDS you are able to establish who is interested in which products and services and to whom it makes sense to offer them in the first place.
The most essential demographic and geographical data that we offer for call centers include:
- Sociodemographics, i.e. the use of infrastructure and household data. Using the social demographic basic data you are able to draw upon population details, for instance.
- Business Data: DDS has at its disposal for you intensively researched business data for the analysis of economic structure at various regional levels. By way of the constantly updated database from the firm microm we offer professional information on more than 3.1 million active businesses, including turnover, sector and solvency (creditworthiness).
- Distance Tables for the fastest calculation of distance from A to B. DDS provides distance tables clearly organized by starting point, destination, distance and driving time. Computed distances and driving times to all German and European locations are individually tailored to your own sites.
- Address Data: DDS can of course provide you with address data of all descriptions, composed according to a wide variety of aspects such as sector or employee head-count. In addition to the regular information we are also able to deliver the address data geocoded, in other words in a form that can be graphically displayed. If required we can also further process the data for individual applications. Our collaboration with reliable, recognized partners combined with the use of geographic IT systems can therefore result in considerable cost and time savings.
DDS can provide you with all the data you require to recognize the financial potential of your clients and to research their purchasing and consumption behavior. From digital maps to customized data, to tools and software – and of course the entire data package including introduction and training if required.